About


Raphael Ferraz
Senior Designer 
Brand Designer 
and Illustrator

Web  
Branding
Yahoo! Sports

Daily
Draw

Creative Direction - Art Direction - Illustration


Daily Draw is a free-to-play game designed to deepen fan engagement around the biggest sporting event of each day. I led the design of the experience from concept through execution, focusing on making prediction play feel fast, tactile, and rewarding inside the Yahoo Sports app.

Each day, fans receive a randomly generated pack of six digital cards. The interaction is intentionally simple: swipe to open the pack, scan the cards, and make quick decisions. Each card represents a prediction tied to that day’s marquee matchup, whether it’s a team outcome, a scoring threshold, or a player performance. From the six cards, users choose four to play.